Italian shoppers are now able to use their mobile phones to get cheaper prices thanks to premium SMS. Mobile phone users are able to check out prices of certain food items by sending in the name of the item that they want checked to 474947. They then receive a reply listing the wholesale and average retail prices for the item in the northern, southern and central areas of the country. Shoppers are then able to seek out the best bargains.
SMS Consumatori indexes prices from more than 2.000 stores, including big high-street chains as well as independent market traders. This enables most people to be able to hunt out a bargain as more than half the country owns a mobile phone.
Learn more: http://www.m-bill.net/coverage/sms/premium/europe/italy
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